URBAN STUDENT ATHLETE DEVELOPMENT ACADEMY (USADA) MAIN WEBSITE
Services
Copyediting
Graphic Design
Website Development
BCOMM worked with Urban Student Athlete Development Academy (USADA), to redesign their main website. USADA is a 501(c)(3) non profit organization dedicated to educating and training student athletes.
In its fourth year of uplifting student athletes, the non-profit uses athletics to enhance the lives of students and bring about positive outcomes, by increasing the number of students prepared for college, careers, and life after sports.
What’s the Difference?
Capital Campaign Website vs. Main Website
Our team completed USADA’s capital campaign website, “Changing The Game”, focused on raising funds for XLR8, a hybrid athletics and high school preparatory program exclusively for middle school-aged student athletes.
The capital campaign site is streamlined and designed to engage potential donors quickly and effectively. It features compelling testimonials from student-athletes and parents, donation tiers, and impact data specific to their academy. The capital campaign website is focused on one specific goal: raising funds.
Building on the success of the campaign website, USADA asked BCOMM to redesign their main website to attract a broader audience. In contrast, the main website serves as the cornerstone of USADA’s online presence, and aims to engage prospective families, community partners, and stakeholders by providing comprehensive information about their year-long programs.
Centralizing Information and Resources
The new USADA main website serves as a comprehensive hub for the community, centralizing essential information and resources. Visitors can find detailed information about year-long programming, the academic calendar, and enrollment information. Additionally, a dedicated media page provides easy access to news, updates, and multimedia content, ensuring that the USADA community stays informed and connected.
From the success of USADA’s capital campaign website to the comprehensive redesign of their main website, our work exemplifies the shared dedication we have to empowering the next generation of youth in San Francisco!
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