BEDROCK DETROIT
Services
Business Development
Project Management
Graphic Design
Communications
BCOMM supports Bedrock, Detroit’s leading real estate developer and city builder, by providing Business Development, Project Management, Communications, and Graphic Design services to bring world-class events that energize and celebrate Detroit’s dynamic culture.
Setting the Stage: Bedrock’s Commitment to Detroit
Established in 2011, Bedrock has invested over $7.5 billion into more than 140 transformative projects across Detroit and Cleveland. With iconic developments like Hudson’s Detroit, Book Tower, and City Modern, Bedrock’s portfolio spans over 21 million square feet, encompassing office, retail, residential, industrial, and hospitality spaces.
A Cultural Hub of Music, Tech, and Innovation
Detroit has long been a city of trailblazers, earning its reputation as a cultural and industrial powerhouse. Known as "The Motor City" for its pivotal role in the automotive industry, Detroit revolutionized manufacturing and became a symbol of American innovation. But its influence extends far beyond cars—Detroit is also the birthplace of some of the world’s most transformative music and cultural movements.
As the home of Motown Records, Detroit defined an era with its legendary artists like Stevie Wonder, Diana Ross, and Marvin Gaye, creating a sound that bridged divides and brought people together. This legacy continues today, as the city remains a global epicenter for music innovation, with thriving techno, hip-hop, and jazz scenes that attract artists from around the world.
Detroit has always been a city of resilience and reinvention. Startups and tech innovators are now choosing Detroit for its affordability, access to talent, and rich creative culture. From automotive technology to cutting-edge software, the city is driving the future of industry.
As a city that thrives on the intersection of heritage and innovation, Detroit sets the stage for industries—and communities—to grow. Its vibrant history and forward-thinking culture make it a true hub for creativity, connectivity, and transformation.
Explore our additional case studies to discover how we’ve supported delivering extraordinary events that bring global excitement and cultural vibrancy to the cities we serve.
